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We invited our INfluencers to collaborate with us to design the merger customer consultation document. We shared the draft consultation documents one week ahead of the meeting and asked for their valuable input to make sure the information being distributed to customers is fair and accessible, contains the correct level of detail and provides customers with meaningful opportunity to have their say.
Our INfluencers feedback on language, tone and level of detail was recorded and used to make improvements to the draft customer consultation documents which have now been finalised and posted or emailed out to all customers.
The following comments were captured in relation to the documentation:
Removal of £190m sentence throughout. Tenants thought it set expectations high and also too big a number to grasp. Generally to take out figures and put in plain English and give more of an explanation if using figures (from transparency perspective) e.g. the £1.9bn state that this gives a combined ability to borrow not spend
Make it clearer that landlord will not change
Expand on how customer service will improve e.g. easier access
Add that head office will not change
Remove net zero and replace with plain English
Make it clear there are also non-digital ways of getting in touch in future as don’t want to exclude those people who are not tech savvy.
Add some disadvantages e.g. potential impact on services for a period of time, and take out sentence that there an no disadvantages as too bold.
Add question to supporting documentation: is there anything you would say to the Board about the merger
Explain more about what the place standard is
Explain G1/V1
We invited our INfluencers to collaborate with us to design the merger customer consultation document. We shared the draft consultation documents one week ahead of the meeting and asked for their valuable input to make sure the information being distributed to customers is fair and accessible, contains the correct level of detail and provides customers with meaningful opportunity to have their say.
Our INfluencers feedback on language, tone and level of detail was recorded and used to make improvements to the draft customer consultation documents which have now been finalised and posted or emailed out to all customers.
The following comments were captured in relation to the documentation:
Removal of £190m sentence throughout. Tenants thought it set expectations high and also too big a number to grasp. Generally to take out figures and put in plain English and give more of an explanation if using figures (from transparency perspective) e.g. the £1.9bn state that this gives a combined ability to borrow not spend
Make it clearer that landlord will not change
Expand on how customer service will improve e.g. easier access
Add that head office will not change
Remove net zero and replace with plain English
Make it clear there are also non-digital ways of getting in touch in future as don’t want to exclude those people who are not tech savvy.
Add some disadvantages e.g. potential impact on services for a period of time, and take out sentence that there an no disadvantages as too bold.
Add question to supporting documentation: is there anything you would say to the Board about the merger